Digital fashion.

3D garment design, CGI campaign content, and digital tech packs. We develop styles in 3D before sampling — cutting cost, lead time and material waste. The same process produces campaign-ready imagery without a shoot.

What we offer.

Full 3D garment development from sketch to virtual sample. Photorealistic CGI fashion content for campaigns, lookbooks and e-commerce. Digital tech packs that integrate with traditional production. The reverse workflow too — digitising existing physical pieces into the 3D library.

Why brands use it.

Faster decision-making, lower sampling cost, less waste. Campaign content that doesn’t need a photo shoot. Reduced minimums on factory commitment. The brands using it well are getting collections to retail sooner with smaller capital outlay.

3D garment design — virtual sample of denim top and trousers on model James Hillman digital fashion
CGI fashion content — 3D rendered green garment by James Hillman digital fashion development
Photorealistic CGI campaign imagery — 3D fashion development by James Hillman